Google Fights Back

Apparently there have been companies who have recently begun creating large amount of search-engine friendly webpages in order to get their products and advertisements more recognized. Basically they're spamming the internet and letting Google do what it does best, show us the most relevant and largest amount of information possible. However, it seems that Google has noticed these companies and what they are doing, and for this reason the massive search engine has decided to enact changes in their search algorithms in order to combat these "content farms". The question now remains, will this make navigating Google, and the internet as a whole, easier or more laborious?

http://news.cnet.com/8301-13577_3-20036431-36.html?tag=topStories3